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5
Important Rules in Website Design
When
it comes to your website, extra attention should be paid to every
minute detail to make sure it performs optimally to serve its
purpose. Here are seven important rules of thumb to observe to make
sure your website performs well.
1) Do not use splash pages
Splash pages are the first pages you see when you arrive at a
website. They normally have a very beautiful image with words like
"welcome" or "click here to enter". In fact, they are just that --
pretty vases with no real purpose. Do not let your visitors have a
reason to click on the "back" button! Give them the value of your
site up front without the splash page.
2) Do not use excessive banner advertisements
Even the least net savvy people have trained themselves to ignore
banner advertisements so you will be wasting valuable website real
estate. Instead, provide more valuable content and weave relevant
affiliate links into your content, and let your visitors feel that
they want to buy instead of being pushed to buy.
3) Have a simple and clear navigation
You have to provide a simple and very straightforward navigation
menu so that even a young child will know how to use it. Stay away
from complicated Flash based menus or multi-tiered dropdown menus.
If your visitors don't know how to navigate, they will leave your
site.
4) Have a clear indication of where the user is
When visitors are deeply engrossed in browsing your site, you will
want to make sure they know which part of the site they are in at
that moment. That way, they will be able to browse relevant
information or navigate to any section of the site easily. Don't
confuse your visitors because confusion means "abandon ship"!
5) Avoid using audio on your site
If your visitor is going to stay a long time at your site, reading
your content, you will want to make sure they're not annoyed by some
audio looping on and on on your website. If you insist on adding
audio, make sure they have some control over it -- volume or muting
controls would work fine.
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